Books & Recommended Readings

Loyalty Myths : Hyped Strategies That Will Put You Out of Business and Proven Tactics That Really Work      Available at Amazon
by Timothy L. Keiningham, Terry G. Vavra, Lerzan Aksoy, Henri Wallard
In Loyalty Myths, the authors have assembled 53 of the most common beliefs about customer loyalty – all of them wrong or misconceived! Each of the beliefs in this book is debunked with real-world examples. While other books speak in platitudes; this book is the only one to validate each proposition with real data.

Ten Faces of Innovation: Ideo's Ten Strategies to Drive Innovation throughout Your Organization     Available at Barnes & Noble
by Tom Kelley, Jonathan Littman, 2005
In The Art of Innovation, IDEO's managing director Tom Kelley described IDEO's "deep dive" approach to successful product creation. Their focus on brainstorming and teamwork has resulted in world-wide acclaim as the leading design and innovation firm in the world. In The Ten Faces of Innovation, Kelley reveals the strategies IDEO uses to help foster innovation throughout the culture of a business, and counter the debilitating effect of the devil's advocate.

Blink : The Power of Thinking Without Thinking   Available at Amazon
by Malcolm Gladwell, 2005
How do we make decisions--good and bad--and why are some people so much better at it than others? That's the question Malcolm Gladwell asks and answers in the follow-up to his huge bestseller, The Tipping Point. Utilizing case studies as diverse as speed dating, pop music, and the shooting of Amadou Diallo, Gladwell reveals that what we think of as decisions made in the blink of an eye are much more complicated than assumed.

The Five Dysfunctions of a Team: A Leadership Fable   Available at Amazon
by Patrick M. Lencioni, 2002
Once again using an astutely written fictional tale to unambiguously but painlessly deliver some hard truths about critical business procedures, Patrick Lencioni targets group behavior in the final entry of his trilogy of corporate fables. And like those preceding it, The Five Dysfunctions of a Team is an entertaining, quick read filled with useful information that will prove easy to digest and implement

The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable
by The Group of 33, 2006
Most organizations are stuck in a rut. On one hand, they understand all the good things that will come with growth. On the other, they’re petrified that growth means change, and change means risk, and risk means death. Nobody wants to screw up and ruin a good thing, so most companies (and individuals) just keep trying to be perfect at the things they’ve always done.

Good to Great: Why Some Companies Make the Leap…and Others Don’t

by Jim Collins, HarperCollins, 2001
Built to Last, the defining management study of the nineties, showed how great companies triumph over time and how long-term sustained performance can be engineered into the DNA of an enterprise from the very beginning.

Execution: The Discipline Of Getting Things Done    At Barnes & Noble
by Larry Bossidy, With Charles Burck, Ram Charan, Crown Group, 2002
The book that shows how to get the job done and deliver results . . . whether you’re running an entire company or in your first management job. Written by two of the most prominent businessmen in America, this book is an essential guide to the art and science of execution within the corporate realm.

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